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Pure Organic Philosophy
Founded in 2014 in the heart of Parma, P U R O P H I was born from scientific innovation in the name of clean, circular and minimal beauty.
Acronym for Pure Organic Philosophy was born from the desire to explore new and potential synergies between the organic and inorganic worlds, technology and physiology, science and nature.
P U R O P H I presents a new approach to traditional organic cosmetics and offers high-performance and efficient formulations, in better balance with the earth's ecosystem without harmful elements for the skin and the planet.
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UNISEX / INCLUSIVO
For all needs and for everyone, regardless of gender
VEGAN FRIENDLY
No animal ingredients are used, only vegetable and biotechnology. We are vegan-friendly.
100% MADE IN ITALY
The active ingredients are of certified Italian origin as well as the entire product chain.
"The pure is not the uncontaminated. It is all that remains pure in the contamination of related worlds. Desire for freedom."
PRESS REVIEW
PUROPHI, A OGNI PELLE IL SUO PEELING
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VITAMINA C: TUTTO QUELLO CHE ANCORA NON SAPETE
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RUBRICHE - NOVITÀ PER LA BELLEZZA E LA SALUTE
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PUROPHI APRE IL SUO PRIMO TEMPORARY SHOP A MILANO
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SKINCARE PER PAPÀ: IDEE REGALO
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PERCHÉ SI DICE «IL SONNO TI FA BELLA»?
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I MIGLIORI PEELING VISO PER LE OVER 50